• Qualification:
    Plus Two & Above

  • Areas:
    Management

  • Certification:
    Council For Technical Development Continuing Academic Educational and Scientific Studies (CTDS), FISA

Digital Marketing

Course Highlights

  • Duration Qualification Required
    3 Months Plus two or Above

Course Overview

The Digital Marketing course at Fisa Academy is designed to equip students with the knowledge and practical skills required to pursue successful careers in the digital marketing and online media industry. The course covers a comprehensive range of topics, including search engine optimization (SEO), social media marketing, content creation, pay-per-click (PPC) advertising, email marketing, web analytics, and digital strategy development. Students will gain hands-on experience with real-world tools and platforms used by professionals, as well as insights into current industry trends and best practices. This practical approach prepares them for key roles in digital marketing agencies, e-commerce businesses, and corporate marketing teams. With a strong focus on applied learning and industry-relevant competencies, the course ensures that graduates are ready to thrive in various strategic and operational roles within the ever-evolving digital landscape.

Career Opportunities in Digital Marketing

  • Digital Marketing Executive
    Plans and executes online marketing campaigns across various digital channels.

  • SEO Specialist
    Optimizes website content and structure to improve visibility on search engines.

  • Social Media Manager
    Creates, schedules, and manages content across social media platforms to build brand presence and engagement.

  • Content Marketing Strategist
    Develops and manages content plans aimed at attracting and retaining target audiences.

  • PPC (Pay-Per-Click) Campaign Manager
    Runs paid advertising campaigns on platforms like Google Ads and social media to drive traffic and conversions.

  • Email Marketing Specialist
    Creates and manages email campaigns to nurture leads and maintain customer relationships.

  • Web Analytics Analyst
    Tracks and interprets website and campaign data to improve digital marketing performance.

  • Affiliate Marketing Coordinator
    Manages affiliate partnerships and programs to drive online sales and lead generation.

  • Influencer Marketing Executive
    Collaborates with influencers and content creators to enhance brand visibility and trust.

  • E-commerce Marketing Manager
    Focuses on driving online product sales through marketing strategies tailored to digital storefronts.

Benefits of Digital Marketing

  • Industry-Relevant Curriculum
    Covers essential topics such as SEO, social media marketing, content strategy, PPC, email marketing, and analytics.

  • Practical Training
    Gain hands-on experience through live projects, campaign simulations, and tool-based learning (e.g., Google Ads, Meta Business Suite).

  • Career Opportunities
    Opens doors to roles in digital marketing agencies, startups, e-commerce platforms, and corporate marketing departments.

  • Skill Development
    Builds competencies in online campaign management, content creation, brand storytelling, and performance analysis.

  • Expert Guidance
    Learn from experienced digital marketers, strategists, and certified trainers with real-world industry insights.

  • Job Readiness
    Equips students with portfolio-worthy projects and in-demand skills needed for immediate employment in digital roles.

  • Networking Opportunities
    Connect with industry professionals, digital marketing recruiters, and potential employers through workshops and webinars.

  • Tool Proficiency
    Get trained on key marketing tools like Google Analytics, SEMrush, Canva, HubSpot, and Mailchimp.

  • Creative & Analytical Thinking
    Enhance both creative content ideation and data-driven decision-making skills for balanced marketing strategies.

  • Global Career Scope
    Prepares students for digital marketing roles in both domestic and international markets, including remote work and freelancing.

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